According to a New York Times investigation published in May 2026, an estimated 80 to 90 percent of commercial bakeries in New York state still use bromated flour. That figure reflects the scale of the transition the industry faces if the bill becomes law.
Potassium bromate appears primarily in:
- White bread and sandwich loaves
- Bagels
- Pizza dough and pizza crust
- Hamburger and hot dog buns
- Dinner rolls and Kaiser rolls
- Some whole wheat and multigrain breads
- Breakfast sandwiches with commercially made bread components
- Pastry dough and turnover shells
On a food label, it appears as "potassium bromate" or "bromated flour." The international designation is E924, though that designation is mostly used in countries where it was once permitted. Some products list it under "flour treatment agents" in ingredient notes, particularly on imported products.
Notably, flour marketed as "bromated flour" by food service suppliers — sold to restaurants and pizzerias rather than directly to consumers — may not carry the same retail labeling requirements. That is the product most New York pizza shops and bagel bakeries have historically used.
A Note on New York Bagels and Pizza
The cultural identity of New York-style bagels and pizza has been linked anecdotally to bromated flour. Bakers argue that the stronger gluten structure bromate creates contributes to the characteristic chew of a New York bagel and the crispness of a coal-oven pizza crust.
Food scientists are more skeptical. Other oxidizing agents — ascorbic acid in particular — can achieve similar results without the associated cancer concerns. Most European commercial bakeries have been producing high-quality bread without bromate for over 30 years. King Arthur Flour, a widely respected American milling brand, has never used bromate and produces flour that bakers consistently praise.
The "special ingredient" argument is not new. Every time a food additive has been phased out — from some artificial dyes to partially hydrogenated oils — industry voices have predicted quality would suffer. Products have generally adapted.